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O’Brien Named Marketing Director At Needham Bank

Jul 18, 2011 | Reprints | Unlock Link | Print

needhambank Tom O’Brien, of Boston, has been named marketing director at Needham Bank; he will be operating from the main office in Needham.

In this role, O’Brien will be lead future marketing initiatives for the bank, including consumer demand and product trends, community relations, brand management and new product and service development efforts, according to a statement. O’Brien, who has more than 10 years of strategic retail bank marketing experience, previously worked for Bank Rhode Island, Citizens Bank and BankBoston Corp.

"I’m pleased to announce Tom as marketing director," said Jack W. McGeorge, president of Needham Bank. "His vast knowledge and experience will be a valuable addition to our fine team of professionals and to the continued success of the bank."

Banking & Lending